White Cashmere Collection’s Couture for the Cure

On September 22nd, 2010, 15 Canadian designers paired up with Cashmere to put on a fashion show entirely made of bathroom tissue in support of the Canadian Breast Cancer Foundation. The fashion show and reception took place in the Art Gallery of Ontario’s Baillie Court.

Social Media and Corporate Branding

It is becoming apparent that more companies are beginning to reach out to consumers and media through social media. When I attend events, I try to ensure that I am properly cross-referencing my tweets. I know it seems ridiculous, but if I can mention a brand or use the appropriate hashtag then it helps to properly index my tweet or photo with others.

GANT by Michael Bastian at Harry Rosen

Men’s wear designer Michael Bastian was in town this past week to debut his GANT by Michael Bastian collection at Harry Rosen.

Men’s FASHION Event at Hugo Boss

September 2010 marked the first anniversary of FASHION Magazine’s men’s supplement: Men’s FASHION. The semi-annual glossy featured the writing and art from FASHION Magazine’s writers and editors with the male consumer in mind.

Experience Aveda in Yorkville

The name says it all: experience. Aveda’s Experience Centre, now in Yorkville, allows people to come in and experience the different lines of skincare products before deciding what works best for their skin.